When I started playing golf, finding stylish, well-fitting golf wear was a constant struggle. Every piece I bought, particularly skorts, had to be altered or adapted. It became clear that traditional golf apparel wasn’t designed with modern, active golfers in mind, and something needed to change.

GOLF BY JO was created to reimagine golf wear for those who want both performance and style. Blending the classic traditions of golf with a fresh, contemporary edge, each piece is crafted using premium activewear materials to ensure the perfect fit, freedom of movement, and all-day comfort. Beyond performance, every detail is designed to elevate the experience and make receiving an order as exciting as playing the game itself.

More than just clothing, GOLF BY JO is about evolving the game while respecting its roots. Whether a seasoned player or just getting started, the goal is to make golf feel more inclusive, stylish, and effortless. When golfers wear something that fits perfectly and reflects their individuality, they can focus on what truly matters—enjoying the game, on and off the course